This research report is especially designed to identify factors, which will be the driving force behind the Europe weight management market and sub-markets over the next five years. The report provides extensive analysis of the weight management industry, current market trends, industry drivers and challenges, for a better understanding of the market structure. The report has segregated the weight management industry in terms of its product types, end-use segments and geography.
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According to the WHO, over 50% of people in Europe are overweight or obese. It also reveals a startling fact that in Europe, one out of every three 11-year olds is overweight or obese. Obesity leads to or is associated with a number of ailments such as diabetes, heart diseases, cancer, and diseases related to the liver and the gall bladder. Keeping in view the negative impact of obesity on general wellbeing, the need for managing weight has gained importance, thereby boosting the growth of the Europe weight management market. Increased awareness about weight management in the ageing population, increasing prevalence of the modern sedentary lifestyle, rise in purchasing power, and growing fitness obsession related to the glamour industry has contributed to the expansion of the market. Also, various governments across Europe have also been promoting fitness programs, to indirectly cut down on state healthcare expenses and to promote the general wellbeing of their population.
However, the report suggests that low-cost alternatives and the underperformance of weight loss drugs or supplements will restrain the growth of the Europe weight management market. Along with this, unethical marketing tactics related to the promotion of weight management products lacking scientific evidence undermine people’s faith in weight management programs. The report points out that work-related stress causes obesity and more than 60% of European companies do not have proper procedures to deal with obesity among the working population. This constitutes a huge opportunity for the Europe weight management market.The report categorizes the weight management market into weight management services, weight loss supplements/drugs, food (diet management) and related low-calorie beverages, and exercise equipment and devices. It is expected that the weight management services in Europe will grow at a CAGR of 13.7% during the period from 2011 to 2015, and reach a valuation of US$66.4 billion by the end of 2015. The report further segments weight management services into food and diet, weight loss, health clubs, invasive and non-invasive surgery, professional services, diet food home delivery services, and dietary services and consultation. In 2011, the food and diet segment dominated the weight management market with a 36.1% market share.
The report focuses on the weight management market in the U.K. and France. Mentioning the key players in the Europe weight management market, the report profiles companies such as Herbalife, Smith & Nephew, Stryker Corporation, Nutrisystem, Medifast Inc., Jenny Craig, Atkins, Slim-Fast, The Zone Diet, Fitness First, and South Beach Diet, among others.
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