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NextGen UGM 2025
2025-11-02 - 2025-11-05    
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NextGen UGM 2025 is set to take place in Nashville, TN, from November 2 to 5 at the Gaylord Opryland Resort & Convention Center. This [...]
Preparing Healthcare Systems for Cyber Threats
2025-11-05    
2:00 pm
Healthcare is facing an unprecedented level of cyber risk. With cyberattacks on the rise, health systems must prepare for the reality of potential breaches. In [...]
MEDICA 2025
2025-11-17 - 2025-11-20    
10:00 am - 5:00 pm
Expert Exchange in Medicine at MEDICA – Shaping the Future of Healthcare MEDICA unites the key players driving innovation in medicine. Whether you're involved in [...]
Events on 2025-11-02
NextGen UGM 2025
2 Nov 25
TN
Events on 2025-11-05
Events on 2025-11-17
MEDICA 2025
17 Nov 25
40474 Düsseldorf

Events

Articles

PlacidWay Launches AI-Powered ‘Search Anywhere’ Platform, Transforming Medical Tourism Marketing

EMR Industry

DENVER, CO – September 29, 2025 – PlacidWay, a global leader in medical travel and patient acquisition, has announced the expansion of its innovative platform, PlacidWay Search Anywhere. This AI-powered marketing and data solution is designed to give healthcare providers unmatched global visibility by unifying and analyzing data across all search channels.

The platform redefines medical tourism by shifting it from a fragmented, trust-based industry to one driven by comprehensive, data-backed insights. Unlike traditional SEO, PlacidWay Search Anywhere ensures that verified, detailed patient information—such as surgeon qualifications, procedure outcomes, and transparent pricing—is easily accessible to consumers and AI-powered search engines alike.

A data-driven approach is essential in the medical tourism sector, a “Your Money or Your Life” (YMYL) industry where patients face life-changing decisions. Traditionally, the industry has been plagued by inconsistent standards, unclear pricing, and challenges in verifying the credibility of international providers—factors that have fueled consumer hesitation and limited growth. PlacidWay’s latest innovation tackles these core issues head-on.

“Medical tourism has long required patients to take a leap of faith,” said Pramod Goel, Founder and CEO of PlacidWay. “The traditional model relied on unverified claims—providers declaring themselves ‘the best’ without solid data to back it up. Our ‘Search Anywhere’ platform changes that. By leveraging AI, we’re turning that leap of faith into a trusted journey, built on verified data and human-centered care. We’re shifting the industry from empty promises to proven results, creating a global source of truth that both consumers and AI can trust.”

Establishing Brand Authority Through E-E-A-T Integration
The enhanced PlacidWay Search Anywhere platform is strategically designed around Google’s E-E-A-T principles—Experience, Expertise, Authoritativeness, and Trustworthiness—which are critical for achieving strong visibility in health-related search results.

  • Experience & Expertise: The platform requires and organizes comprehensive provider data, including detailed surgeon biographies, board certifications, the number of similar procedures performed, and verified patient-reported outcomes (PROMs). This ensures that all discoverable information reflects both hands-on experience and formal medical expertise.
  • Authoritativeness & Trustworthiness: By consolidating and validating data from multiple impartial sources—such as accreditation organizations, government health registries, and verified patient reviews—PlacidWay creates a network of credible and authoritative information. This multi-channel integration guarantees that no matter where patients search (Google, Bing, social media, or AI platforms), they receive consistent, verifiable, and trustworthy data from a reputable source.

This comprehensive, data-driven strategy empowers healthcare providers to become not just appealing, but the definitive and verifiable source of truth. By enabling greater transparency and credibility, it paves the way for the medical tourism industry to overcome existing limitations and enter a new era of trusted, global knowledge sharing.

Core Advantages of PlacidWay Search Anywhere:

  1. Consistent Global Visibility: Guarantees that a provider’s verified information is accurately displayed and easily found across major search engines and emerging AI platforms worldwide.
  2. Trust Through Verified Data: Transforms marketing claims into proven facts by standardizing and showcasing structured data on patient outcomes, transparent pricing, and facility accreditations.
  3. AI-Driven Personalization: Enhances the patient experience with tailored, culturally aware recommendations, including language support, travel planning, and physician matching based on expertise.

About PlacidWay:
PlacidWay is a premier medical travel and patient acquisition platform that connects patients worldwide with trusted, high-quality healthcare providers. Committed to transparency, verified information, and patient-focused technology, PlacidWay aims to make medical travel safer, more predictable, and deeply reliable.

Media Contact:
PlacidWay Team
Email: info@placidway.com
Phone: +1-888-296-6664
Website: www.PlacidWay.com