Today, healthcare marketing is as data-driven as any other business, with boards and executive teams demanding quantifiable results from data-driven decisions. HDS has compiled a number of findings for healthcare marketers based on its own internal data.
SUMMARY:
• Age affects response — message appropriately.
• Gender roles are changing.
• Test which day is right for your email campaign.
• Dentists and Doctors most likely to respond to email.
• MSN leads may be more quality.
For more info email: HDSInfo@hdsdata.com
